Language

showroom

La Cosa_1 [el libro]

  *The Thing was a column in the Chilean newspaper The Clinic, in which week after week its author, Leo Marcazzolo, […]

Manifesto versión descargable.

The Thing_The Emakumekin Manifesto (an entrepreneurship manual)

You already know that the bicycle is my life, but as they say, to live fully, one needs more than just wheels 🙂 Today I want to tell […]

The Value of Errors in Design: Learning from Experimentation with Linotype and Bicycles

The Value of Errors in Design: Learning from Experimentation with Linotype and Bicycles

Recently, I decided to return to linotype, a technique I learned over 20 years ago, to create posters celebrating the beauty of bicycles. Despite my vague memories and a few mistakes along the way, I soon realized that failure is a fundamental part of design. After researching and experimenting with different materials, I understood that every mistake is an opportunity to improve and discover new solutions. This project has been a lesson in patience and perseverance, showing how manual work and experimentation are essential to creating authentic art. In the end, the best designs are born from trial, error, and, above all, continuous learning.

Call Now Button
Libertad Avenue
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.